Medientools uses agile best practices in a user-centered design process, since we believe only visually consistent and engaging products can lead to sustainable digital business models. Constant feedback by real users is paramount.
Keeping the prospective user(s) in mind, we start conceptional workshops with the client, create shareable UX mockups and, if more complex business logic needs to be validated, we deploy a functional minimum viable product (MVP) alongside eye-tracking and other analytics tools. User experience and business models can therefore be tested in advance without investing the time and budget of a full-scale software product.
Our prototyping journey can be implemented for a single business case or form an integral part of larger sprint-based projects in order to pre-validate major initiatives and epics on a regular basis.